The Blog-folio
Our client portfolio, content strategy, marketing advice, and shopping guides (because we work hard to play hard!)
Welcome to Blog-folio
We write for the brands we actually want to buy from. It’s the human-grade food in your dog's bowl, the special formula shampoo in their shower, & the products they don’t gatekeep from their friends. The Pearl Prose portfolio spans SEO content and brand copywriting to research-led positioning strategy. This content continues to earn its way to the top of the search algorithm and keeps performing long after we hand it off. Below is a selection of client work across SEO, email, and brand marketing. More samples available on request here.
Featured Work
Sundays for Dogs — Brand Positioning & SEO Blog Content Strategy
As part of a longer content partnership with Sundays for Dogs, we produced high-volume SEO blog content targeting pet owners at the top of the funnel. Articles like Most Popular Terrier Mix Breeds and 7 Hound Dog Breeds were built to rank, drive traffic, and introduce Sundays to dog owners who didn't know they needed a better food option yet.
This content continues to generate organic visits monthly — quietly doing its job in the background while the brand focuses elsewhere.
Milk.Shake Hair USA — SEO Brand Copywriting for PDPs
Milk.Shake is a prestige Italian haircare brand with a loyal following and a clear aesthetic — but their U.S. digital presence needed copy that could carry the brand voice into search. With the help of their dedicated brand team, we crafted keyword-optimized product and category copy that balanced SEO intent with the elevated, ingredient-forward tone the brand is known for.
The goal wasn't just rankings — it was making sure that when a customer landed on a Milk.Shake page, they felt the brand immediately.
We Surveyed Thousands of Dog Owners. Here's What We Built With It.
The research-led brand positioning strategy behind Sundays for Dogs, & what we learned from surveying thousands of dog parents along the way.